Importance of Using Animation for Your Business

Animation has become one of the greatest tools for your marketing strategies. Animated videos basically tell stories about your product or services, in just a few seconds or minutes and in engaging and fun manner. Unfortunately, their advantages are either underestimated, ignored or misunderstood. Being aware of those things and of what they can possibly bring to you is the primary step to making excellent use of their power, therefore, you should know all about the amazing marketing resources and strategies and apply those on your business. 

 Animation for Your Business

Several individuals will definitely watch it and get to share it. When talking about consuming contents online, individuals will choose to watch a video instead of reading a bunch of written articles or listening over the radio. This has been proven by people, 80 percent of those who will watch it from start to end, in comparison to the people who will only read the entire article. 

You will absolutely share something which you liked and watched. Past reports indicate that animated videos can make for up to 1,200 percent more shares compared to just images and texts combined. Animated videos that are very solid set a productive ground for non-stop word-of-mouth marketing, by encouraging at least 76 percent of users to share these animated videos around family and circle of friends. 

By creating an excellent marketing animated video, potential customers will watch this and they will share your video all throughout their online world as well. As a matter of fact, it is your own customer who will serve as exciting marketers for the company or business. 

An animated video is also cheaper compared to other kinds of videos. For live-action ones, you will be needing an entire set of logistics which will require a lot of money. At the same time, you will also be needing to scout for locations, contract a crew, develop post-production, purchase or rent equipment, hire graphic designers and animators, program schedule for shooting, and most importantly, cast actors and actresses, and that would definitely mean, a lot of money to spend. An animated video can easily be remembered which makes an impact and to reach out to you and your clients. 

An explainer video has the tendency to stay for a longer period of time since the possibilities of recalling something which you had watched on the video are so much greater than recalling something which you had read from articles and blogs. The reason for this is not too complicated. Our brains are made to process an image more or less fifty thousand quicker compared to a group of written articles.  

In addition to that, our minds also have the ability of storing information more efficiently than any other things they have read on a paper. A video lasting to only a minute is equivalent to 1.8 million words. Furthermore, an explainer video has the ability to convert something which has been made for the purpose of promotions into something that is very compelling. To know more about animated videos, you can reach out to professional video makers like animation companies in Singapore. 


What You Should Know About Modern-Day Tree Care

Just like any other service, tree care is evolving. The processes that were used decades ago were obsolete and service providers are using newer tools and state-of-the-art equipment in providing for tree services. In the same way, clients are changing their expectations from these professionals.

That’s the reason why the whole tree service business model is changing. For tree companies to thrive, they should be able to adapt to these changes. The things that have changed in terms of the business owner and client relationship are as follows:

1. Tree care customers are now looking for the best deals.

A few decades ago, you can’t possibly conceive shopping online for tree services. But now, that’s a common thing. Clients are looking at all the possibilities before locking their sights on a couple of service providers. It’s important that the tree business puts out their best foot online and offline to land a good number of clients in their particular location.

2. Tree care customers want experts.

Before the term “arborist” is used by industry professionals. Now, common homeowners are asking if the service provider their hired is an arborist and would like to see their license. Information is exploding and people know exactly what they should look for or in this case, hire. They don’t want to hire just about any person with an ax. They want somebody who is knowledgeable, reputable, and licensed so that they don’t have to worry about anything at all.

3. Tree care customers expect companies to modernize their tools.

If your company has been operating for several years now, clients would love that. But they don’t want to see you using decade-old tools of the trade. They want their tree specialists to use the most modern equipment to ensure their safety and security throughout the process. That’s what they expect even for the simplest job like tree pruning. If you want to stay in the business, it’s best that you invest in it now.

4. Tree care clients know all about their competitors.

If ten years ago you don’t care about what your competitors are doing, now is a different ball game. Your own clients will compare you directly with another company so it’s impossible for you to stay in the dark for too long. You have to know about every detail of the service that your competitor is providing. That way, you can keep at par or way ahead of them.

5. The tree care industry is growing.

Because customers are well-informed at this day and time, they are no longer relying on handymen or any other professional when it comes to tree work. They now realize how dangerous it is to hire any other person or worse, do the job themselves. This is why tree companies are getting more calls from the client. The companies that are willing to handle small and big jobs are the ones that are most benefitted.

There are many tree companies out there but you definitely want to take a look at my service Ottawa. We can provide you with superior tree trimming, pruning, and removal at affordable rates.