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Blog – Neil Patel

• How to Find Old Tweets April 9, 2021
  If you’re searching for an old tweet, there’s an easier way to find it than just scrolling through your timeline. This guide teaches you how. Why Finding Old Tweets Matters There are a million reasons you may want to uncover your own or someone else’s old tweets. Maybe you tweeted a brilliant business idea last […]
• How to Make Money From OTT Platforms and Video on Demand April 9, 2021
  As a business or marketing professional, when consumer habits change, you must pay attention. Perhaps nothing is changing more rapidly or drastically than how people consume video content. To leverage this shift, you must first understand two of the most common video consumption methods: video on demand (VOD) and over-the-top (OTT). We cover both in […]
• How to Optimize Google My Business and Leverage It for More Sales April 9, 2021
  One of the simplest ways to gain traffic and customers is claiming and optimizing your Google My Business (GMB) listing. Google My Business (GMB), is a listing of your business’ operating information, reviews, posts, and so much more. To that end, there are a few things you should consider before diving into how to claim […]
• How to Use LinkedIn Insights in an Actionable Way April 9, 2021
  What is an insight? According to Merriam-Webster, it’s the “power or act of seeing into something.” LinkedIn Insights gives you the ability to see information about who follows you, engages with your content, or may be of interest to you as a lead or new hire. Whether you’re hiring, promoting, or putting together marketing strategies, […]
• What is IaaS? How Does it Affect Your e-Commerce Site? April 8, 2021
  Cloud computing has taken over in recent years, and it offers many opportunities for businesses and users. The terminology can be a little complex though, and like with many IT-related things, there are lots of acronyms that get thrown around.  IaaS is one acronym you might have seen, but what does it mean, and how […]
• How to Read Your Website Source Code and Why It’s Important April 8, 2021
  Underneath all the images, text, and calls to action on your website lies your webpage source code. Google and other search engines “read” this code to determine where your webpages should appear in their indexes for a given search query. This is a quick guide to show you how to read your own website source […]
• How to Use The Facebook Creative Hub April 8, 2021
  According to a study by HubSpot, over 30 percent of marketers say Facebook Ads provide the highest return on investment. Struggling to see ROI with your ads? You’re not alone. It’s tough making a Facebook ad that stands out, appeals to your audience, and converts. Then there are all the different ad formats to consider, […]
• How to Use Thought Leadership Marketing With Paid Ads April 7, 2021
  Imagine being the next Seth Godin, Gary Vaynerchuk, or Tim Ferriss. Just like these notable figures, a big reputation can attract profitable clients, opportunities to speak in conferences, and success in current business ventures. Thought leadership marketing is a powerful thing. Now, how do you transition from being a nobody to becoming a reliable thought leader? […]
• How to Make Evergreen PPC Ads April 7, 2021
  Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Unlike a seasonal ad, they can run throughout the year, even without edits or updates. Plus, they guarantee your […]
• The 8 Most Important Conversion Rate Metrics You Should Be Tracking April 7, 2021
  There are thousands of conversion rate metrics you could track. But which ones are really important? If your website isn’t hitting its goals, which ones should you pay attention to and work to improve? The sheer number of metrics can be overwhelming, but in this piece, I’ll show you the eight most important conversion rate […]